The Challenge
Having opened its doors fifteen years prior, the client underwent a change in leadership and in focus. As a result, they needed to put forward a new charitable program, complete with social media and event marketing services.
Our PROCESS
Brand Assessment
Strategic Planning
Digital Design & Development
Deployment & Optimization
Strategic Communications
Brand Reintegration
IMPACT
With the parent nonprofit having gone dormant, there was a need to launch a new program that would be supported by a comprehensive brand awareness campaign. The campaign consisted of an SEO driven website, organic & paid social media, and event marketing.
Deliverables
Brand Strategy Integrated Marketing & Communications Strategy Statement
New Website
Revitalized Social Media Channels
Social Media Community Engagement Social Media Advertising Program Development